2/8/10

Superbowl Commercials (10)



What company

Playstation

Who is the target audience
 
sports lovin' young gamer men
 
What persuasive method used
(humor, action, celebrity, human interest, etc.)?
 
agrssivness, humor, skit
 
How were camera shots and editing used to

enhance the message?

quick cuts, appealing to the eye

What is the slogan/message for the company?

Live in your world, play in ours
 
Was the message effective? Why or why not?

it's pretty bomb
 
 

What company
 
Playstation
 
Who is the target audience
 
sports lovin' young gamer men
 
What persuasive method used
(humor, action, celebrity, human interest, etc.)?
 
agrssivness, humor, skit
 
How were camera shots and editing used to
 enhance the message?
 
quick cuts, appealing to the eye
 
What is the slogan/message for the company?
 
Live in your world, play in ours
 
Was the message effective? Why or why not?
 
it's pretty bomb
 
 
 
What company

 
Playstation

 
Who is the target audience

 
sports lovin' young gamer men

 
What persuasive method used
(humor, action, celebrity, human interest, etc.)?
 
agrssivness, humor, skit
 
How were camera shots and editing used to
 enhance the message?
 
quick cuts, appealing to the eye

 
What is the slogan/message for the company?
 
Live in your world, play in ours
 
Was the message effective? Why or why not?
 
it's pretty bomb
 

What company

Budwhiser

Who is the target audience

adults that drink beer and know football

What persuasive method used
(humor, action, celebrity, human interest, etc.)?

Humor, animals, sports

How were camera shots and editing used to
 enhance the message?

mountains in the background

What is the slogan/message for the company?

logo

Was the message effective? Why or why not?

yes
 


What company

Chrysler

Who is the target audience

Young Women

What persuasive method used
(humor, action, celebrity, human interest, etc)
 
celebrity music, fast, nice scenery 

How were camera shots and editing used to
 enhance the message?

close ups on nice shiny car

What is the slogan/message for the company?

drive and love

Was the message effective? Why or why not?

to shallow girls yes, to the rest of the world no
 


What company

Pepsi (twist)

Who is the target audience

more saphistcated bunch

What persuasive method used
(humor, action, celebrity, human interest, etc.)?
Humor, Ozzy Ozborn, the Ozmands, Flourance Henderson

What is the slogan/message for the company?

it's a twist on a great thing
 
How were camera shots and editing used to
 enhance the message?

special effects (body change)

Was the message effective? Why or why not?
 
no, they stopped selling it right away



What company is the newspaper

FedEx

Who is the target audience

movie goers

What persuasive method used
(humor, action, celebrity, human interest, etc.)?

relating to Castaway the movie

How were camera shots and editing used to
 enhance the message?
 
there wasn't any

What is the slogan/message for the company?
 
the will deliver

Was the message effective? Why or why not?

yes, the are a lot of castaway watchers
 
 
What company
 
Dodge

Who is the target audience

Guys

What persuasive method used
(humor, action, celebrity, human interest, etc.)?
 
Rock music, construction scene

How were camera shots and editing used to
 enhance the message?

rugged, muddy terrain 

What is the slogan/message for the company?
 
grab life by the horns

Was the message effective? Why or why not?

sure
 


What company is

Poweraid

Who is the target audience

sports fans, athletes

What persuasive method used
(humor, action, celebrity, human interest, etc.)?
 
Micheal Jordan

How were camera shots and editing used to
 enhance the message?

on the court

What is the slogan/message for the company?

old guy can still keep up with young guy, 'is it in you'

Was the message effective? Why or why not?

=)
 
 
What company

Espn superbowl

Who is the target audience

Sports lovers

What persuasive method used
(humor, action, celebrity, human interest, etc.)?

talk show people

How were camera shots and editing used to
 enhance the message?

there werent any, just at the studio

What is the slogan/message for the company?

this is sports center

Was the message effective? Why or why not?
 
sure


What company
H&R block

Who is the target audience

adult males

What persuasive method used
(humor, action, celebrity, human interest, etc.)?

Willie Nelson

How were camera shots and editing used to
 enhance the message?

the commercial related to willie's actual life

What is the slogan/message for the company?

Double Check

Was the message effective? Why or why not?

yes =)



What company

Bud light

Who is the target audience

Beer Drinkers

What persuasive method used
(humor, action, celebrity, human interest, etc.)?
 
Humor, interesting costume

How were camera shots and editing used to
 enhance the message?

Parade overview

What is the slogan/message for the company?

Make it a bud light
 
Was the message effective? Why or why not?

No, it sucked
 
 

Who is the target audience

young basketball watchers

What persuasive method used
(humor, action, celebrity, human interest, etc.)?

Humor, name mix ups
How were camera shots and editing used to
 enhance the message?

the veiw if Yao, and the view of the girl

What is the slogan/message for the company?

it's everywhee you wanna be
Was the message effective? Why or why not?

sure